Super Reach
- One Billion world wide audience
- 140 Million - Number of Americans that saw Super Bowl XLl
- 106 Million - Number of Americans that went out to celebrate New Year's Eve
- 100,000+ Visitors to the Tampa Bay area
- 150,000+ Attendees to NFL Experience over two weekends
- 232 Countries and territories broadcast the Super Bowl
- 34 Languages in which the Super Bowl is broadcast
Super Impact
- $300-400 Million projected economic benefit to the Tampa Bay Area
Super Media Blitz
- 3,400+ Media credentials issued
- $2.6 Million - Cost of a 30-second advertising spot on Super Bowl XLl game coverage
- 100 Radio stations on "Radio Row" in the Super Bowl Media Center
- 10 Most watched television programs in history are all Super Bowls
- 2006 Super Bowl XL had more than twice the audience of the Academy Awards
Super Sized Event
- 7.5 Million parties are held on Super Bowl Sunday with 43.9 million party-goers
- 1.5 Million TV sets will be sold during the week leading up to Super Bowl
- Super Bowl is the top at-home party event of the year, ahead of New Year's Eve
- Super Bowl Sunday is the second-largest day of food consumption, second only to Thanksgiving
